I'm Anthony Carrabino, a B2B SaaS marketing leader who has driven growth at Microsoft, Imperva, and three tech startups, all leading to profitable exits.
At Imperva, my DemandGen content strategy helped grow ARR to $300M with 15% YoY growth, contributing to a $3.6B acquisition by Thales.
I recently launched DemandGen Systems to help other DemandGen teams grow using my proven content marketing system.
Our innovative AI-enabled, expert-driven process creates scalable, high-quality top-of-funnel content that can be used to consistently reach and engage anonymous B2B buyers directly on LinkedIn.
The result is 1) content that converts 2) more qualified leads and 3) improved bottom-of-funnel performance for both Product-Led and ABM strategies.
Connect with me on LinkedIn to learn more.