Anthony Carrabino

I specialize in B2B AI marketing automation and content-marketing systems. My experience includes working with Semrush, Microsoft, Thales, Imperva, and other tech startups.

I developed a Content-Based Marketing™ system (CBM) that helps B2B companies and DemandGen teams to scale and grow ABM and PLG leads. At Imperva, CBM grew ARR 15% YoY to $300M, which contributed to a $3.6B acquisition.

My CBM system and AI workflows generate quality top-of-funnel content that engages anonymous B2B buyers consistently at scale resulting in:

1) Critical top-of-funnel growth
2) Accelerated bottom-of-funnel performance
3) More qualified leads

CBM is currently available for select clients only. Connect with me on LinkedIn to learn more.

Scalable, quality content-marketing and AI workflow automation for SMB and enterprise DemandGen teams.

2024 - Present

Head of DemandGen campaigns, driving $300M ARR in cybersecurity.

2021 - 2024

Award-winning creative B2C marketing agency for SMBs (visit).

2010 - 2021

Group Product Manager for SQL Server at Microsoft (NASDAQ: MSFT)

2007 - 2010

Founder and co-founder of successful tech startups.

1999 - 2007